Fast Fashion Results

Fashion does not stand still for one moment. To achieve success in this demanding and fast-moving field, suppliers need to get their message across to the decision-makers and trendsetters.

HKTDC Hong Kong Fashion Week for Spring/Summer 2010 is the ideal place for connecting with influential buyers. This important sourcing platform attracts attention from around the world, not only for the products on display but also because of the opportunity it offers for gathering information on trends and market developments. Proof of the drawing power comes from the last events' figures, which showed the participation of 1,154 exhibitors from 21 countries and regions.

Hong Kong – Fashion Powerhouse

Hong Kong's status as a fashion powerhouse is a key factor in the fair. The city has successful evolved into a generator of ideas. Backed up by technical expertise and marketing skills, this translates into strong total export figures of clothing & clothing accessories – in 2007 this was worth US$28.77 billion (HK$224.40 billion).

A total of 17,424 trade buyers from 87 countries and regions attended the Spring/Summer 2009 edition. Collectively they represented the full spectrum of the fashion business, seeking to source everything from high-fashion designer pieces to mass-market lines, encompassing women's, men's, teenagers', children's and infants' wear.

Fair Highlights

An exciting new zone comes on board for Spring/Summer 2010 - Brand Name Gallery. This premium section is dedicated to the promotion of top-notch brand name collections, and features an appropriately refined setting.

The fair is divided into market segments, to ensure that suppliers meet with their target buyers. One new themed zone has been added in 2008 – Fabrics & Yarn – joining Spice Arena and Infant & Children's Wear that made their debut the year before.

Suppliers of a wide range of materials can take advantage of the specialist Fabrics & Yarns to present their products to a worldwide audience. All kinds of fabrics, fibres and yarns are welcome, including cotton, linen, ramie, silk, wool, knits, high-performance functional fabrics, lingerie fabrics, man-made fabrics and embroidery.

Spice Arena provides a high-profile platform for the suppliers of hats, shoes, scarves and handbags.

Infant & Children’s Wear features a wide range of clothing for babies and youngsters.

Other specialist sections are:
Garment & Accessories Mart – big-volume, mass-market appeal
Fashion Gallery – high-end, designer fashion
Body & Intimate Wear – lingerie, swimwear and homewear
Bridal & Evening Wear – special-occasion pieces and accessories
International Fashion Designers' Showcase – creative talents present their designer collections

Added-Value Events

A programme of fashion shows and seminars on trend forecasts and market intelligence add value for exhibitors and buyers.

Targeting Top Buyers

Fair organiser, the Hong Kong Trade Development Council, draws on the resources of its network of global offices to ensure that leading buyers with big spending power are invited to attend.

Act Today!

Don’t miss this opportunity to promote your company to the world of fashion.

Book space at Hong Kong Fashion Week for Spring/Summer 2010 today!

Buyers' Comments

"This is our first visit to Hong Kong Fashion Week and I think we have learned a lot.
We are particularly impressed with the hospitality services – the lounge that allows
us to have meetings and breaks, and the helpful staff - which make it much easier
for first-timers like us. As an Australia wholesaler, we rate this fair as a must-attend
from now on. It is a great way to see what suppliers and factories can produce now
and it is also very inspiring for our kind of business. The contacts we have made here
are also extremely useful and we have already placed a couple of orders."
Lesley Matson, Director, World Fashion Agency, Australia

"I come to this event regularly to source for our 300 brand name stores throughout
Canada. This is a fruitful trip for me, I have already placed orders for 100,000 pieces
of garments including T-shirts, dresses, blouses and pants, some from my regular
suppliers, and some from new companies which I have explored in the last few days. The range of products is very comprehensive here, and this time specifically, there are many nice designs from India."
Sylvain Lafrance, Director and VP of Sourcing, Marie Claire Boutiques Inc., Canada

"What makes Hong Kong Fashion Week so successful for me is the mix of exhibitors. It works for a retailer and wholesaler like me because here you can find different vendors, manufacturers and suppliers from the Chinese mainland and all over Asia under one roof. I attend Fashion Week at least once a year if not twice and I’ve been coming to Hong Kong for the last four years. I believe this fair has become one of the essential events to attend if you are in this business because Hong Kong is now an established sourcing hub for the Far East."
Mohammad Abu Tarboush, Director, Dana Est., Jordan

"This is our fourth visit to Hong Kong Fashion Week. We have seen the fair improve in terms of size, organisation and quality with each visit and we are very impressed. This fair has become compulsory attendance on our calendar each year. We must come because it provides us with such a good overview of the garment and fashion industry and we have made many useful contacts with factories and suppliers, many of whom we are now doing business with."
Margarita Escalada, Director, Esotrade, S.L., Spain

2008 Buyers Breakdown
(Outside Hong Kong) by Region